Formula Premier League — race stadium at dawn
Introducing • Formula Premier League • Geneva 2026

The World
Was Waiting
For This
League.

Ten city franchises. Thirty world-class drivers. One origin story built for the streaming era. The IPL runs on wheels — and it begins now.

Get in Touch →
The Race Is Not The Event.
"The race is the resolution of a story already told. We build the story first. The world arrives at Race Day already in love with the cast."
The Concept

Not a Racing
Series. A Media
Empire That
Races.

FPL is engineered from first principles for the franchise era. Ten permanent city teams. Celebrity anchor co-owners. SF23-specification cars. Always-on content. A global OTT deal. A founding documentary that turns the formation of a sports league into the most compelling story in sport.

Ten Permanent City Franchises

No relegation. No manufacturer politics. Just ten great cities, each with a franchise, a co-founder, and a fanbase that already exists.

Glass Box Content Engine

Nothing is off-camera. Driver signings, owner conflicts, trade negotiations — all always-on content. The audience never goes cold.

Global OTT Founding Partnership

FPL: Origin is licensed to a global streaming partner before Race 1. The audience arrives already invested.

SF23-Specification Cars

Real machinery. Real competition. Franchise-owned assets. The sporting legitimacy that makes every piece of content credible.

FPL SF23-specification race car at dawn
SF23 Specification • Franchise-Owned • Race Ready
Narrative
Provides Addiction.
Live racing provides urgency. Sport provides legitimacy. The combination has never been assembled this way before.
This Is Different.
FPL race car on track

The Franchise Model
Changes Everything

FPL brings what the IPL did to cricket — permanent city identity, celebrity co-ownership, and a fan relationship that is tribal, not transactional. Your city. Your franchise. Your drivers. Forever.

The Content Comes
Before the Cars

Most sports leagues race first and hope audiences find them. FPL builds the audience for three years before Season 1 begins. The audience that watches Origin is the audience that watches the races. Zero cold start.

The Founding
Moment Is Now.

The franchise that moves today is in Episode 1 of FPL: Origin. That conversation is the story the world watches. You are not buying into a league. You are becoming part of its creation mythology.

Project Glass Box — always-on content
Project Glass Box • Always-On Content
Nothing Is
Off-Camera.
Everything is content. The league is built in full view of the world — and the world cannot look away.
The Content Flywheel

How the League
Funds Itself.

Content is the engine — not the marketing. Six months of always-on narrative surrounds every race season. Every stage generates audience, capital, and momentum.

01

Central Character + Founding Principals

Connections, not capital. The founding principal is the story. Names that open every door — on camera from day one.

02

FPL: Origin — Cameras Roll Day One

Negotiations, anchor co-owners, drivers, car development — all filmed. Season Zero. FPL: Origin.

03

Origin Licensed to Global OTT

Amazon · Apple TV+ · Netflix. The deal closes before a race runs. The audience builds before the cars roll out.

04

Live Franchise Auction — Globally Broadcast

Auction proceeds fund the league. Drama is the product. The auction is the Origin series finale.

05

Always-On Season — Content Every Day

Mon–Thu: 1hr daily episode. Fri–Sun: live races broadcast globally. From first day of season to Grand Final.

06

Grand Final — Global Live Event

The climax of months of story. The world watching. Then the next season begins — and content runs from day one again.

Ten Cities
3.2B
Points of
Contact.

Each franchise has a pre-confirmed celebrity anchor co-owner — not a brand ambassador, a co-founder. The character the world follows in the boardroom, the paddock, and on the grid.

MumbaiMumbai RoyalsEntertainment icon
New YorkNew York ThundersHollywood icon
LondonLondon VelocityFootball icon
São PauloSão Paulo StormSports icon
DubaiDubai FalconsGulf anchor
TokyoTokyo SamuraiSports icon
MadridMadrid MatadorsRacing dynasty
SeoulSeoul DynastyK-culture icon
BangkokBangkok DragonsMartial arts icon
JakartaJakarta PhoenixASEAN icon
FPL Origin — finish line
Most leagues hope an audience finds them.
FPL builds the audience first. Then races.
FPL: Origin

Three Years. One Story.
The World Is Already Watching.

The founding documentary — licensed to a global streaming partner before a single race is held. The audience arrives to Season 1 already invested in the story.

Act One — Year 1

The Founding

The vision is conceived on camera. Founding co-owner conversations are Episode 1. Who believes? Who hesitates? The world watches a league being born in real time. You are in it.

Act Two — Year 2

The Build

Franchise structure takes shape. Cars delivered in city livery. Drivers scouted globally. The OTT deal negotiated on camera. By Year 2, FPL has fans who have never watched a race.

Act Three — Year 3

The Countdown

Thirty drivers contracted. Ten franchises operational. The driver auction is the series finale — broadcast live globally. The audience is not discovering FPL. They are waiting to watch what they already love — race.

The Founding Opportunity

One
Decision.
A Decade
of History.

The franchise that moves today is in Episode 1. That conversation is the story the world watches. There are ten founding franchise opportunities. When they are filled, this chapter closes permanently.

01

The Founding Conversation

A private meeting. No lawyers. No commitment. Just the vision.

02

The Co-Founder Round

Once Anchor 1 is confirmed, the global round activates across all ten cities simultaneously.

03

Glass Box Opens

Season Zero begins. FPL: Origin rolls from day one. History begins the moment the decision is made.

One Conversation Changes Everything

Founder or
Spectator?

There are ten founding franchise opportunities. Write directly and Kaushik responds personally.

Private & Confidential
Direct to Kaushik
No marketing lists
Ten slots · Limited time